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Sunday, August 17, 2014

Swiss Beatz' Engineer (KNS Tha Engineer) PLAY ON GAME ON (Official Video)

Operating out of New York, N.Y., with a background spanning classic jazz arrangements to the latest hip-hop sensations, KNS Tha Engineer works with the music industry's leading talents as a commanding triple-threat: engineer, producer and artist.

Always keeping ahead of the game, KNS knew the iron was hot and it was time to strike out on his own. He now records the city's newest cutting-edge artists, amassing them under his own label Mushroom Gang Music. However, KNS still finds time to write and record with Kay One, DMX, Swizz Beatz, Gucci Mane, Cassidy, Mark Anthony, JLO, Snoop Dogg and Gucci Mane (to name a few).

Growing up on the streets of Chicago's South Side, a young musician named Kenny Lloyd felt a powerful pull in an unknown direction. It was not until his time at Vincennes University, where he recorded original tracks for himself and other local artists, that his direction became clear. Honing his unique taste and style, those sessions focused his dreams to a pinpoint, lighting the fire and forging KNS Tha Engineer in its flames.

The drive to hone his craft from the ground up led KNS to Full Sail University, where he augmented his computer programming degree with a certification in audio engineering. Shortly afterward, he relocated to New York and began working for Tony Drootin at Sony Music Studios, under the tutelage of recording giant Richard Keller.

That experience proved invaluable when, a few years later, Sony closed its doors. Having earned his reputation for innovation and talent, he soon collaborated with artists such as Cassidy and Drag-On. He engineered for Seven Seas Management Enterprises, eventually leading to work on a Miles Davis compilation album with world-renowned arranger and composer, Bob Belden.

KNS Tha Engineer is currently celebrating a solo pop release on ABB Records titled

“PLAY ON GAME ON,” available now on iTunes with the OFFICIAL VIDEO - premiered on Vevo August 2014


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